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PREPARED: August 24, 2005
FOR RELEASE: IMMEDIATELY


Grow Prize-Winning Tomatoes With The Gardeneer® RED Tomato Tray™

KNOXVILLE, Tn. – Dalen Products, Inc. has introduced the Red Tomato Tray™ as an improved way to grow tomatoes. The red color stimulates growth as it reflects red color back to the plants, increasing plant yield by up to 40%. In addition, the tray itself protects the plant against droughts, cutworm, and weed growth.

"The Red Tomato Tray™ helps young tomato seedlings thrive and develop into high-yielding plants with better-tasting fruit, " said Rob Nytko, Dalen’s director of marketing. "The tray helps warm the soil and maintains consistent moisture in the root zone, and the red reflected light enhances the tomatoes’ color and taste."

The Red Tomato Tray™ is designed with several features that make this product one of the best investments any tomato gardener can make: 1) four molded spikes help distribute water and fertilizer 4" underground which aids in root growth, 2) the tray mulches and retains moisture for healthier roots, and 3) holds nearly a half gallon of water for less day-to-day maintenance of plants. The tray also helps prevent weed growth so there is less competition for the soil’s moisture, resulting in healthier roots.

This tomato growing aid is easy to install and is reusable season after season. Each package includes three 12"x12" trays. Perfect for any vegetable gardener, the tray works well with peppers and other vine crops as well as tomatoes.

Red Tomato Tray™ is packed 16 units (3-packs) per case in a weatherproof display. "We designed the shelf display specifically for cross-merchandising outdoors next to tomato or pepper plants," said Nytko. "Merchandising adjacent to live goods dramatically increases impulse purchases as customers shop for tomatoes and other plant seedlings."

Gardeneer® plant protection products are offered by Knoxville-based Dalen Products, a leading manufacturer of landscaping fabrics, garden netting and fencing, scarecrow devices, decorative fencing and edging, and other yard and garden products for use by both homeowners and landscapers. For more information, visit www.gardeneer.com or call (800) 747-3256.

FOR FURTHER INFORMATION, CONTACT: Beth Leonard
Marketing Communications Manager
(865) 966-8132 or bleonard@gardeneer.com